PMD Marketing, Inc. can connect you with new residents in your field of membership through our “New Movers” program targeting potential members who recently moved into your area.
They’ll need extra cash or credit and may be looking for a new primary financial institution. And we can tell them exactly how to get to your door.
PMD offers three options for targeting new movers. All options include printing and postage for 6 x 11 postcards and new mover mail lists. A design fee of $750 applies per new design.
- Distance only. The postcard will call the new mover by name in the text portion, and will tell them exactly to the tenth of a mile how far they are from your closest location.
- Turn-by-turn directions. This postcard will give turn-by-turn directions to get them from their front door to yours. Includes approximate driving time and total miles.
- Personal URL (PURL). Encourage the new mover to go online with their personal URL. After they enter in their PURL, such as www.abccredituion.com/johndoe, they’ll see a website message customized to them with special offers, credit union info and links to your regular website.
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